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Changing Gear Masterclass Programme 2009/2010

“5 Facets of a Living Brand”


In conjunction with personal branding experts, Changing Gear, Only Marketing Jobs is delighted to announce an inspiring half-day Masterclass in the Five Facets of a Living Brand Programme.

Facet One will be personally presented by Tessa Hood, creator of the Five Facets philosophy, and will be delivered in London, Birmingham, Manchester, Cardiff and Edinburgh over the next few months. We will be starting in central London on 13th November 2009.


Why the personal branding Masterclass is for you...

Are you?

  • Between positions or looking to secure a new placement?
  • An ‘interim project manager’ looking to present a ‘best face’ for new project contracts?
  • BA/BSc/MBA qualified but unsure about your career prospects and needing to gain an interview advantage over other applicants?
  • A supervisor/manager/executive being blocked by others?
  • A manager with underachieving teams?
  • an individual wanting to effectively manage your reputation or
  • Unsure how the way you present yourself is being perceived by others?

If the answer to any of the questions above is ‘yes’, this Masterclass is for you.

What will be your outcome through attending this Masterclass?

The Masterclass will leave with the tools you need to authentically design, develop and deliver ‘Brand You’ in an effective and valuable way. From understanding how you want to be perceived rather than how you are currently perceived, you can work on those misperceptions and take control of your personal brand – then:

  • Market and define yourself in the most appropriate way for you
  • Secure more chances for and success at interviews
  • Build and manage the promotion/career you’ve always wanted
  • Develop growth in your visibility through differentiation
  • Build certainty into your defined outcomes
  • Improve communication

What you will gain from this Masterclass...

Facet One - Personal Branding

You will broadcast, every day, through your appearance, your behaviour, and your opinions what you stand for and build your reputation within your profession in the way you wish. This half-day Masterclass will leave you with the tools you need to achieve all this and a fresh view on your own authentic projected brand and how you can make it outstanding and deliverable without fear of disappointment; you will do ‘what it says on the tin’ for your marketplace.

During a 3.5 hour morning Masterclass Tessa will uncover the secrets of a Great Personal Brand:

  • Improved individual perception. How to design, develop and deliver your authentic Personal Brand in a way that puts you in control and avoids mismatches of perception
  • How to use effective and professional networking to make valuable connections, remembering that in the current climate your network is as valuable as your qualifications
  • How to improve your visual, verbal and non-verbal communication and impact
  • How to look appropriate for your business and match your customers’ expectations
  • How to make a powerful first impression and back it up with a consistent professional personal image
  • Interview manners and behaviours – the do’s and don’ts of interview panel interactions and how to be remembered as remarkable after you’ve left the room
  • What is your ‘dazzle factor?’

We have many success stories to share with you, here are just three:

  • A managing director who considered himself as just a ‘techie’, but who, after working with us made a complete personal turnaround, so much so that contracts were doubled in size.
  • A Global Audit Director in a major bank who had been told he was facing a bleak future unless he improved his personal impact and brand, who then, after our advice, went on to sit on the Senior Board of his bank.
  • A senior executive assistant, after working with us on her personal brand and its perceived value was promoted to advising high net worth individuals in Hong Kong.

PLAN your future!

Now that you have an idea of what we do and how you can turn your life around by putting into action just a few simple processes, what you have to do NOW to improve your chances of success is to go to our website at http://changinggear.eventbrite.com/ and register your place on the Masterclass. It’s as simple as that!

Our first event is 08.30 – 13.00, Friday 13th November, 2009. Venue details can be found at registration.

We are taking bookings fast, so don’t miss this opportunity, book NOW at http://changinggear.eventbrite.com/, or, if you want to chat over the content and how it might help you call Tessa Hood on her direct office line and she’ll be delighted to help you – 01932 868 868 or 07774 189913 and why not take a look at the Changing Gear website at www.changinggear.net to see how Tessa is already helping business professionals like you improve their chances of success.

Discount offers...

As a commitment to helping the long-term unemployed, we are offering 10 spaces for this half-day seminar at a special rate of just £50.00*.  In addition, two people booking together receive a 10% discount.  The same discount is available to all members of the www.onlymarketingjobs.com LinkedIn Group and all attendees of the www.onlymarketingjobs.com London Link-up

*To qualify for this you must have been out of work for no less than six months and be able to provide evidence.  A special code can be obtained by contacting the organiser at simon@onlymarketingjobs.com


We thoroughly enjoyed Tessa's inspiring, warm and fun presentation to our senior female lawyers on the importance of a credible personal brand to their professional lives…. What was most pleasing was the confidence and motivational boost Tessa's presentation instilled in our team